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Adult Swim Ratings Scorecard - Week of Mar. 31, 2014 - TV Media Insights - TV Ratings & News - Network TV Show Reviews and Daily Ratings

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Adult Swim Ratings Scorecard – Week of Mar. 31, 2014

April 8, 2014 by SonOfTheBronx in TV Ratings with 0 Comments

Adult Swim

For the week of March 31-April 6, 2014
Also features the network’s Toonami block of programming

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NEWS: Adult Swim Expanding to 8 p.m. to 6 a.m., beginning March 31, 2014

For its entire week in Total Day (8 p.m. to 5:59 a.m.), Adult Swim is up 1 percent in total viewership (1.229 million vs. 1.216 million) and up 2 percent among Adults 18-49 (693,000 vs. 679,000) from one week earlier; the network is also down 9 percent in total viewership (1.229 million vs. 1.346 million) and down 8 percent among Adults 18-49 (693,000 vs. 757,000) from the same week one year ago (Apr. 1-7, 2013). (tvmediainsights.com)

From Turner’s Adult Swim press release:


In its first week touting a full primetime programming schedule (8 p.m. – 6 a.m.), Adult Swim’s average Total Day performance continued to rank #1 on basic cable among adults 18-34, 18-49 & 18-24 as well as among men 18-34, 18-49 & 18-24. Additionally, Adult Swim claimed basic cable’s second most-watched network in primetime among adults 18-34.


On Sunday night, the world television premiere of Adult Swim’s Robot Chicken DC Comics Special II: Villains in Paradise (11:30 p.m.) ranked #1 in its time period on basic cable among all targeted adults 18-34, 18-49 & 18-24 and men 18-34 & 18-49.


Among its original programming line-up, a new episode the Adult Swim original series Check It Out (Thursday, 12:30 a.m.) scored solid delivery gains among adults 18-34 (14 percent), adults 18-49 (2 percent), men 18-34 (20 percent) and men 18-49 (5 percent) vs. the same time period last year.


Saturday night’s TOONAMI anime programming line-up also scored big: Naruto (12:30 a.m.) ranked #1 in its time period among men 18-34, while One Piece(1 a.m.) ranked #1 in its time period among adults 18-24 and men 18-24 & 18-34. Blue Exorcist (1:30 a.m.) ranked #1 in its time period among adults 18-34 & 18-24, and Black Lagoon (2 a.m.) ranked #1 in its time period among adults 18-24. One Piecegrew average delivery year-over-year among adults 18-34 (17 percent) & 18-49 (16 percent) and all targeted male demos (between 4 percent and 33 percent), while Blue Exorcist and Black Lagoon both grew average delivery among all targeted adults (between 10 percent and 22 percent) and men 18-34 & 18-49.


Among Adult Swim’s key acquired programming on Monday nights, American Dad (11 p.m.) ranked #1 in its time period among adults & men 18-24, earning delivery gains among all male demos vs. last year (between 2 percent and 16 percent). Similarly, The Cleveland Show (9:30 p.m.) posted double-digit delivery gains among all key adults and men (ranging between 29 percent and 131 percent), and Family Guy (10 p.m.) grew delivery among adults and men 18-34 & 18-49 (ranging between 32 percent and 46 percent).


Adult Swim programming – including Family Guy, American Dad, Robot Chicken and Rick and Morty – accounted for 25 of the top 50 telecasts on basic cable for the week among adults 18-34, and 27 of the top 50 with men 18-34, both more than any other network.

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TOONAMI – SATURDAY, APRIL 5, 2014

11:30PM Space Dandy 0.9 HH, 1.331 million viewers (tvmediainsights.com)
12:00AM Bleach 0.9 HH, 1.246 million viewers
12:30AM Naruto: Shippuden 0.8 HH, 1.159 million viewers
1:00AM One Piece 0.8 HH, 1.062 million viewers
1:30AM Blue Exorcist 0.7 HH, 973,000 viewers
2:00AM Black Lagoon 0.6 HH, 778,000 viewers
2:30AM Naruto 0.6 HH, 660,000 viewers (tvmediainsights.com)
3:00AM Ghost in the Shell 0.5 HH, 596,000 viewers
3:30AM Fullmetal: Brotherhood 0.5 HH, 564,000 viewers
4:00AM Samurai Jack 0.4 HH, 534,000 viewers
4:30AM IGPX: Immortal Grand Prix 0.4 HH, 470,000 viewers
5:00AM Star Wars: Clone Wars 0.4 HH, 518,000 viewers
5:30AM Sym-Bionic Titan 0.4 HH, 445,000 viewers (tvmediainsights.com)



HH: Household rating. A 1.0 household rating is equivalent to 1 percent of all U.S. T.V. households.
All Times Eastern & Pacific

Source: Nielsen Media Research, Live plus Same-Day DVR data

RANK PROGRAM DAY TIME DUR HH Viewers
1 FAMILY GUY Tue 11:30PM-12:00AM 30 1.8 2675
2 AMERICAN DAD Tue 11:00PM-11:30PM 30 1.7 2634
3 FAMILY GUY Wed 11:30PM-12:00AM 30 1.6 2452
4 FAMILY GUY Mon 11:30PM-12:00AM 30 1.6 2405
5 FAMILY GUY Thu 11:30PM-12:00AM 30 1.6 2404
6 FAMILY GUY Tue 10:30PM-11:00PM 30 1.6 2352
7 AMERICAN DAD Thu 11:00PM-11:30PM 30 1.5 2334
8 FAMILY GUY Fri 11:30PM-12:00AM 30 1.5 2330
9 FAMILY GUY Sun 11:00PM-11:30PM 30 1.5 2266
10 AMERICAN DAD Wed 11:00PM-11:30PM 30 1.5 2237
11 AMERICAN DAD Mon 11:00PM-11:30PM 30 1.5 2161
12 FAMILY GUY Wed 10:30PM-11:00PM 30 1.5 2135
13 FAMILY GUY Thu 10:30PM-11:00PM 30 1.4 2063
14 AMERICAN DAD Fri 11:00PM-11:30PM 30 1.4 2050
15 FAMILY GUY Sat 10:00PM-10:30PM 30 1.4 2042
16 FAMILY GUY Fri 10:30PM-11:00PM 30 1.3 2031
17 AMERICAN DAD Tue 10:00PM-10:30PM 30 1.3 2015
18 ROBOT CHICKEN Tue 12:00AM-12:15AM 15 1.3 1980
19 AMERICAN DAD Thu 10:00PM-10:30PM 30 1.3 1916
20 FAMILY GUY Mon 10:00PM-10:30PM 30 1.3 1889
21 ROBOT CHICKEN Sun 11:30PM-12:00AM 30 1.3 1860
22 AMERICAN DAD Fri 10:00PM-10:30PM 30 1.2 1849
23 ROBOT CHICKEN Wed 12:00AM-12:15AM 15 1.2 1840
24 FAMILY GUY Sun 10:30PM-11:00PM 30 1.2 1761
25 AMERICAN DAD Wed 10:00PM-10:30PM 30 1.2 1756
26 ROBOT CHICKEN Fri 12:00AM-12:15AM 15 1.2 1745
27 RICK & MORTY Mon 10:30PM-11:00PM 30 1.2 1729
28 ROBOT CHICKEN Tue 12:15AM-12:30AM 15 1.2 1724
29 THE CLEVELAND SHOW Thu 9:30PM-10:00PM 30 1.2 1719
30 ROBOT CHICKEN Wed 12:15AM-12:30AM 15 1.0 1675
31 FAMILY GUY Sat 9:30PM-10:00PM 30 1.1 1564
32 THE BOONDOCKS Sat 11:00PM-11:30PM 30 1.0 1552
33 ROBOT CHICKEN Fri 12:15AM-12:30AM 15 1.0 1541
34 THE BOONDOCKS Tue 12:30AM- 1:00AM 30 1.0 1489
35 THE BOONDOCKS Sat 10:30PM-11:00PM 30 1.1 1485
36 RICK & MORTY Sun 12:00AM-12:30AM 30 1.0 1484
37 THE CLEVELAND SHOW Mon 9:30PM-10:00PM 30 1.0 1478
38 THE BOONDOCKS Wed 12:30AM- 1:00AM 30 1.0 1473
39 PERFECT HAIR FOREVER Mon 12:00AM-12:15AM 15 1.0 1463
40 EAGLEHEART Thu 12:00AM-12:30AM 30 1.0 1448
41 THE CLEVELAND SHOW Fri 9:30PM-10:00PM 30 0.9 1417
42 THE CLEVELAND SHOW Tue 9:30PM-10:00PM 30 1.0 1404
43 THE CLEVELAND SHOW Thu 9:00PM- 9:30PM 30 1.0 1399
44 THE CLEVELAND SHOW Wed 9:30PM-10:00PM 30 0.9 1387
45 FAMILY GUY Fri 2:00AM- 2:30AM 30 0.9 1353
46 AMERICAN DAD Fri 2:30AM- 3:00AM 30 1.0 1348
47 SPACE DANDY Sat 11:30PM-12:00AM 30 0.9 1331
48 THE BOONDOCKS Fri 12:30AM- 1:00AM 30 0.9 1327
49 FAMILY GUY Tue 3:00AM- 3:30AM 30 1.0 1321
50 BOB’S BURGERS Sun 10:00PM-10:30PM 30 0.9 1299
51 FAMILY GUY Fri 3:00AM- 3:30AM 30 1.0 1294
52 FAMILY GUY Wed 3:00AM- 3:30AM 30 0.9 1281
53 PERFECT HAIR FOREVER Mon 12:15AM-12:30AM 15 0.9 1274
54 FAMILY GUY Sun 2:00AM- 2:30AM 30 0.8 1261
55 BLEACH Sat 12:00AM-12:30AM 30 0.9 1246
56 FAMILY GUY Sun 2:30AM- 3:00AM 30 0.9 1243
57 AQUA TEEN HUNGERFORCE Fri 1:15AM- 1:30AM 15 0.9 1237
58 AMERICAN DAD Wed 2:30AM- 3:00AM 30 0.9 1233
59 FAMILY GUY Wed 2:00AM- 2:30AM 30 0.9 1231
59 SQUIDBILLIES Wed 1:00AM- 1:15AM 15 0.9 1231
61 ROBOT CHICKEN Tue 3:30AM- 3:45AM 15 0.9 1225
62 AMERICAN DAD Fri 1:30AM- 2:00AM 30 0.9 1216
63 AQUA TEEN HUNGERFORCE Wed 1:15AM- 1:30AM 15 0.9 1211
64 AMERICAN DAD Tue 1:30AM- 2:00AM 30 0.9 1203
65 SQUIDBILLIES Tue 1:00AM- 1:15AM 15 0.9 1195
66 CHINA, IL Sun 12:30AM- 1:00AM 30 0.8 1192
67 FAMILY GUY Thu 3:00AM- 3:30AM 30 0.9 1191
68 CHECK IT OUT Thu 12:30AM-12:45AM 15 0.8 1183
69 ROBOT CHICKEN Tue 3:45AM- 4:00AM 15 0.9 1170
70 NARUTO: SHIPPUDEN Sat 12:30AM- 1:00AM 30 0.8 1159
71 AMERICAN DAD Wed 1:30AM- 2:00AM 30 0.8 1156
72 SQUIDBILLIES Fri 1:00AM- 1:15AM 15 0.8 1149
73 THE CLEVELAND SHOW Wed 9:00PM- 9:30PM 30 0.8 1144
74 AMERICAN DAD Tue 2:30AM- 3:00AM 30 0.9 1143
74 FAMILY GUY Tue 2:00AM- 2:30AM 30 0.9 1143
76 ROBOT CHICKEN Wed 3:30AM- 3:45AM 15 0.8 1138
77 ROBOT CHICKEN Fri 3:30AM- 3:45AM 15 0.9 1136
78 SUPERJAIL Sun 1:00AM- 1:15AM 15 0.8 1127
79 AQUA TEEN HUNGERFORCE Tue 1:15AM- 1:30AM 15 0.9 1126
80 SPACE GHOST:COAST 2 COAST Mon 12:30AM-12:45AM 15 0.8 1117
81 METALOCALYPSE Sun 1:15AM- 1:30AM 15 0.8 1109
82 BOB’S BURGERS Sun 1:30AM- 2:00AM 30 0.8 1107
83 THE CLEVELAND SHOW Tue 9:00PM- 9:30PM 30 0.8 1103
84 THE CLEVELAND SHOW Mon 9:00PM- 9:30PM 30 0.8 1101
85 ROBOT CHICKEN Fri 3:45AM- 4:00AM 15 0.8 1097
86 ROBOT CHICKEN Wed 3:45AM- 4:00AM 15 0.8 1073
87 KING OF THE HILL Fri 5:30AM- 6:00AM 30 0.8 1065
88 ONE PIECE Sat 1:00AM- 1:30AM 30 0.8 1062
89 FAMILY GUY Thu 2:00AM- 2:30AM 30 0.8 1054
90 SPACE GHOST:COAST 2 COAST Fri 4:00AM- 4:15AM 15 0.8 1048
91 BOB’S BURGERS Sun 9:30PM-10:00PM 30 0.7 1039
92 AMERICAN DAD Thu 2:30AM- 3:00AM 30 0.8 1034
93 SPACE GHOST:COAST 2 COAST Mon 12:45AM- 1:00AM 15 0.7 1022
94 SEALAB 2021 Fri 4:15AM- 4:30AM 15 0.8 1021
95 SPACE GHOST:COAST 2 COAST Mon 1:00AM- 1:15AM 15 0.7 1018
96 SEALAB 2021 Wed 4:15AM- 4:30AM 15 0.7 1014
97 THE CLEVELAND SHOW Fri 9:00PM- 9:30PM 30 0.7 1013
98 THE CLEVELAND SHOW Fri 5:00AM- 5:30AM 30 0.7 1006
99 KING OF THE HILL Tue 8:00PM- 8:30PM 30 0.6 1004
100 SQUIDBILLIES Fri 4:30AM- 4:45AM 15 0.7 1003
101 EAGLEHEART Thu 3:30AM- 4:00AM 30 0.8 995
102 SPACE GHOST:COAST 2 COAST Wed 4:00AM- 4:15AM 15 0.7 992
103 AQUA TEEN HUNGERFORCE Fri 4:45AM- 5:00AM 15 0.7 988
104 ERIC ANDRE SHOW Thu 12:45AM- 1:00AM 15 0.7 981
105 SPACE GHOST:COAST 2 COAST Mon 1:30AM- 2:00AM 30 0.7 977
106 BLUE EXORCIST Sat 1:30AM- 2:00AM 30 0.7 973
107 SPACE GHOST:COAST 2 COAST Mon 1:15AM- 1:30AM 15 0.7 965
108 SPACE GHOST:COAST 2 COAST Tue 4:00AM- 4:15AM 15 0.8 960
109 KING OF THE HILL Wed 8:30PM- 9:00PM 30 0.7 953
110 SEALAB 2021 Tue 4:15AM- 4:30AM 15 0.8 944
111 SPACE GHOST:COAST 2 COAST Mon 3:00AM- 3:15AM 15 0.7 941
111 SPACE GHOST:COAST 2 COAST Thu 4:00AM- 4:15AM 15 0.7 941
113 SQUIDBILLIES Wed 4:30AM- 4:45AM 15 0.7 939
114 AMERICAN DAD Sat 9:00PM- 9:30PM 30 0.7 935
115 AMERICAN DAD Thu 1:30AM- 2:00AM 30 0.7 928
116 KING OF THE HILL Thu 8:30PM- 9:00PM 30 0.6 925
117 SQUIDBILLIES Tue 4:30AM- 4:45AM 15 0.7 924
118 KING OF THE HILL Thu 8:00PM- 8:30PM 30 0.6 923
119 KING OF THE HILL Wed 5:30AM- 6:00AM 30 0.7 914
120 SPACE GHOST:COAST 2 COAST Mon 2:00AM- 2:15AM 15 0.7 904
121 AQUA TEEN HUNGERFORCE Wed 4:45AM- 5:00AM 15 0.6 902
122 SEALAB 2021 Thu 4:15AM- 4:30AM 15 0.7 901
123 THE CLEVELAND SHOW Wed 5:00AM- 5:30AM 30 0.7 894
124 AQUA TEEN HUNGERFORCE Tue 4:45AM- 5:00AM 15 0.7 890
125 DELOCATED Thu 4:30AM- 5:00AM 30 0.7 885
126 SPACE GHOST:COAST 2 COAST Mon 3:30AM- 3:45AM 15 0.6 883
127 THE CLEVELAND SHOW Tue 5:00AM- 5:30AM 30 0.7 876
128 SPACE GHOST:COAST 2 COAST Mon 3:15AM- 3:30AM 15 0.6 863
129 SPACE GHOST:COAST 2 COAST Mon 3:45AM- 4:00AM 15 0.6 847
130 SPACE GHOST:COAST 2 COAST Mon 2:15AM- 2:30AM 15 0.6 845
131 DELOCATED Thu 1:00AM- 1:30AM 30 0.6 840
132 KING OF THE HILL Tue 8:30PM- 9:00PM 30 0.6 836
133 KING OF THE HILL Wed 8:00PM- 8:30PM 30 0.6 826
134 KING OF THE HILL Tue 5:30AM- 6:00AM 30 0.7 825
135 THE CLEVELAND SHOW Thu 5:00AM- 5:30AM 30 0.6 821
136 SPACE GHOST:COAST 2 COAST Mon 2:30AM- 2:45AM 15 0.6 814
137 KING OF THE HILL Mon 5:30AM- 6:00AM 30 0.6 809
138 THE CLEVELAND SHOW Mon 5:00AM- 5:30AM 30 0.6 791
139 SPACE GHOST:COAST 2 COAST Mon 2:45AM- 3:00AM 15 0.6 785
140 BLACK LAGOON Sat 2:00AM- 2:30AM 30 0.6 778
141 KING OF THE HILL Thu 5:30AM- 6:00AM 30 0.6 777
142 KING OF THE HILL Mon 8:30PM- 9:00PM 30 0.5 772
143 KING OF THE HILL Fri 8:30PM- 9:00PM 30 0.5 762
144 SPACE GHOST:COAST 2 COAST Mon 4:00AM- 4:15AM 15 0.6 758
145 ROBOT CHICKEN Sun 9:15PM- 9:30PM 15 0.5 748
146 SPACE GHOST:COAST 2 COAST Mon 4:30AM- 4:45AM 15 0.6 740
147 SPACE GHOST:COAST 2 COAST Mon 4:15AM- 4:30AM 15 0.6 737
148 KING OF THE HILL Sat 8:30PM- 9:00PM 30 0.5 724
149 SPACE GHOST:COAST 2 COAST Mon 4:45AM- 5:00AM 15 0.5 694
150 NARUTO Sat 2:30AM- 3:00AM 30 0.6 660
151 KING OF THE HILL Mon 8:00PM- 8:30PM 30 0.5 656
152 ROBOT CHICKEN Sun 9:00PM- 9:15PM 15 0.4 629
153 KING OF THE HILL Sat 8:00PM- 8:30PM 30 0.5 611
154 GHOST IN THE SHELL Sat 3:00AM- 3:30AM 30 0.5 596
154 KING OF THE HILL Fri 8:00PM- 8:30PM 30 0.4 596
156 FULLMETAL: BROTHERHOOD Sat 3:30AM- 4:00AM 30 0.5 564
157 VENTURE BROTHERS Sun 8:00PM- 8:30PM 30 0.3 552
158 SAMURAI JACK Sat 4:00AM- 4:30AM 30 0.4 534
159 STAR WARS:CLONE WARS Sat 5:00AM- 5:30AM 30 0.4 518
160 IGPX: IMMORTAL GRAND PRIX Sat 4:30AM- 5:00AM 30 0.4 470
161 SYM-BIONIC TITAN Sat 5:30AM- 6:00AM 30 0.4 445
162 VENTURE BROTHERS Sun 8:30PM- 9:00PM 30 0.3 411


HH: Household rating. A 1.0 household rating is equivalent to 1 percent of all U.S. T.V. households.
Viewers, in thousands, aged 2 years or older.
All Times Eastern & Pacific.
Source: Nielsen Media Research



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