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CNN Tops Coverage of the President’s Official Swearing In

CNN Tops Coverage of the President’s Official Swearing In

January 21, 2013 by Marc Berman in Highlights with 0 Comments

CNN was the most-watched cable news network, according to Nielsen, for coverage of President Barack Obama swearing into office for his second four-year term on Sunday, January 20 before the public inauguration on the steps of the U.S. Capitol. CNN finished first in both total viewers and key adults 25-54 from 11 a.m. to 2 p.m. ET and in primetime (from 8-11 p.m. ET) as follows:

11 a.m. – 2p.m. ET
CNN: 982,000 viewers; 287,000 adults 25-54
FNC: 717,000 viewers; A25-54: 135,000
MSNBC: 425,000 viewers; A25-54: 153,000

8-11 p.m. ET
CNN: 761,000 viewers; 171,000 adults 25-54
FNC: 630,000 viewers; A25-54: 94,000
MSNBC: 245,000 viewers; A25-54: 115,000

Marc Berman
by Marc Berman

Marc Berman is the Editor in Chief for TV Media Insights, the online destination for television and media. Berman has appeared on camera for Extra, Entertainment Tonight, Access Hollywood, The CBS Evening News, CNN, and more; and his 2014 desk calendar, “Today in TV History,” is presently available.

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