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Highlights

Updated Jimmy Kimmel New Time Period Ratings

January 9, 2013 by marcberman in Highlights with 0 Comments

LENO STILL TOPS, BUT KIMMEL A COMPETITIVE SECOND IN TOTAL VIEWERS

The overnights gave Jimmy Kimmel Live on ABC a small advantage over both The Late Show with David Letterman on CBS and The Tonight Show with Jay Leno on NBC in its new 11:35 p.m.–12:35 a.m. weeknight time period. But based on the Live Plus Same Day data from Nielsen , old faithful Jay Leno actually finished first on Tuesday with 3.27 million, versus 3.1 million for Jimmy Kimmel. David Letterman was third with 2.88 million. Season to-date, Kimmel was averaging 1.9 million viewers at 12:05 a.m. ET, so this is still a vast increase (and a jumpstart, no doubt, among the target young demographics).

Opposite Jimmy Kimmel, Leno and Letterman each declined by six percent from their season to-date viewer average.

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marcberman

Written by marcberman

Marc Berman is the Editor in Chief for TV Media Insights, the online destination for television and media. Berman has appeared on camera for Extra, Entertainment Tonight, Access Hollywood, The CBS Evening News, CNN, and more; and his 2014 desk calendar, “Today in TV History,” will be available next fall.

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