On the heels of “Marie,” hosted by Marie Osmond, not being renewed by Hallmark Channel for a second season comes word that producer and distributor Associated Television International (ATI) will be taking the daytime talker out in first-run syndication.
“We always believed that in order for the Marie Osmond talk show to flourish and resonate with viewers across the nation, we would embark on a multi-platform strategy incorporating broadcast, cable and digital opportunities,” said Jim Romanovich, ATI’s president, worldwide entertainment. “Our initial exposure on Hallmark Channel provided the perfect launching ground, and we’re delighted with the unprecedented media attention Marie and the program has enjoyed. Based on the interest and requests from many groups and key stations across the country, next fall, we’re making “Marie” available to several outlets. We’re excited to bring one of America’s most beloved icons to viewers in a big way.”
“We are extremely grateful to Marie Osmond, whose immense talent and dedication to excellence is unmatched in entertainment,” noted Hallmark Channel in a statement. “Marie is a consummate professional and outstanding human being in every way possible. We have enjoyed working with her on the talk show and know her passion to create an offering of such high quality will find great success in syndication.”
The planned re-launch date for “Marie” is fall 2014.
Marc Berman is the Editor in Chief for TV Media Insights, the online destination for television and media. Berman has appeared on camera for Extra, Entertainment Tonight, Access Hollywood, The CBS Evening News, CNN, and more; and his 2014 desk calendar, “Today in TV History,” is presently available.
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